19

Mar 2018

How to Find the Right Spokesperson for Your Company

As the old adage runs, ‘don’t judge a book by its cover’. All the same, people do judge by appearances – and your company will be judged on the face which it presents to the outside world.

Media Interview
18

Jan 2018

Interview Questions To Watch Out For

The interview has long been considered – rightly, in our opinion – one of the most effective means of engaging with the media, and, by extension, your wider audience. 

Media Interview
09

Jan 2018

Types of Media Interview

There are three main modes of engagement with the media that PR teams will tend to use: press releases, written articles, and interviews.

Media Interview
07

Dec 2017

Media Interview Preparation

Good news: you’ve been offered the opportunity to represent your company, and strengthen your market standing, in an interview with the media. Whether the opportunity comes from a pitch made by your PR team, or from an inbound request, this is a great position to be in.

Media Interview
28

Nov 2017

How to Deal With Difficult Media Interview Situations

If you’re called upon to represent your company in a media interview, making sure to prepare properly is key.

Media Interview
21

Nov 2017

Why A Commercial Director Should Be Talking To The Media

Well, why should you? After all, doing so takes time and effort. And whatever the size of your business, there’s a hundred and one other activities that require your attention. 

Media Interview