Oct 2018
7 Tips for Mastering the Media Interview
Good news: your PR team has been engaging with the media on your behalf, and their efforts have paid off. You now have a valuable opportunity to speak to a journalist about your thoughts on the..
Aug 2018
How to Communicate your Company Messaging in a Media Interview
To sell or not to sell? How can you..
Jul 2018
3 Ways to Answer Media Interview Questions Really Well
We’ve written plenty of blog posts on how to deal with the tricky situations that can sometimes arise during media interviews. But being a good spokesperson isn’t just about handling the..
Jun 2018
7 Common Mistakes When Giving a Media Interview
A quick Google search for ‘media gaffes’ yields a wealth of content. Everyone from Gordon Brown to Cara Delevingne has messed up on air.
Jun 2018
The Ultimate Guide to the Media Interview
Search for ‘media interview’ or similar on the internet and, as well as a tranche of articles offering advice for completing a successful interview, you’ll come across no shortage of videos..
Mar 2018
How to Find the Right Spokesperson for Your Company
As the old adage runs, ‘don’t judge a book by its cover’. All the same, people do judge by appearances – and your company will be judged on the face which it presents to the outside world.
Jan 2018
Interview Questions To Watch Out For
The interview has long been considered – rightly, in our opinion – one of the most effective means of engaging with the media, and, by extension, your wider audience.
Jan 2018
Types of Media Interview
There are three main modes of engagement with the media that PR teams will tend to use: press releases, written articles, and interviews.
Dec 2017
Media Interview Preparation
Good news: you’ve been offered the opportunity to represent your company, and strengthen your market standing, in an interview with the media. Whether the opportunity comes from a pitch made by..
Nov 2017
How to Deal With Difficult Media Interview Situations
If you’re called upon to represent your company in a media interview, making sure to prepare properly is key.
Nov 2017
Why A Commercial Director Should Be Talking To The Media
Well, why should you? After all, doing so takes time and effort. And whatever the size of your business, there’s a hundred and one other activities that require your attention.
Nov 2017
How to Engage the Media
If you’re a leading company figure, or have a role – such as business development - that is contingent on building profile and relationships, it is important to know how to successfully engage..