Tamarindo Insights

We’ve written plenty of blog posts on how to deal with the tricky situations that can sometimes arise during media interviews. But being a good spokesperson isn’t just about handling the..

A quick Google search for ‘media gaffes’..

 A big hello from Tamarindo Communications’ newest recruit. My name is Camilla Clarke and I have completed my first week as Account Executive with Tamarindo having only just completed by BSc..

As the newest recruit at Tamarindo Communications, I’ve been asked to pen a few words describing my experience so far. Here goes…

Search for ‘media interview’ or similar on the internet and, as well as a tranche of articles offering advice for completing a successful interview, you’ll come across no shortage of videos..

Equinor, Ørsted, Vattenfall. The one thing all of these recent wind energy rebrands had in common was that they each generated plenty of media coverage.

Sustainable energy is the new playground of the rich and famous. Recently the sector has received strong endorsement from two of the world’s biggest private energy companies. 

Even in an age of instant communication and 280-character tweets, a well-written press release remains one of the best means of communicating directly with your target audience and telling your..

Let’s say that you’re a small to medium sized business going through a bit of a tough time; sales are falling, and you know that fairly soon you’re going to have to think about rationalizing some..

The clean energy industry is no stranger to rebranding, with DONG’s metamorphosis into Ørsted last year the most recent high-profile example. 

As the old adage runs, ‘don’t judge a book by its cover’. All the same, people do judge by appearances – and your company will be judged on the face which it presents to the outside world.

Deciding which renewable energy events to attend is challenging. Get it right and you might meet the person who represents the next big collaboration for your business. Get it wrong and that’s a..

 Having now reached the half-year mark as a graduate at Tamarindo, it seems timely to write a post about my experiences as an entrant to renewable energy PR.

A rebrand is an exciting step, but can be complex territory – and could ultimately damage, rather than enhance, a company’s reputation if mismanaged.

The interview has long been considered – rightly, in our opinion – one of the most effective means of engaging with the media, and, by extension, your wider audience. 

If you’re looking to engage with an agency at some point in future, then you’re probably already thinking about how to pick the best partner to work with.

There are three main modes of engagement with the media that PR teams will tend to use: press releases, written articles, and interviews.

What’s in a name? Quite a lot when the name in question has been associated with one of the greatest industrial transformations of the 21^st Century.