What’s in a name? Quite a lot when the name in question has been associated with one of the greatest industrial transformations of the 21st Century.
Good news: you’ve been offered the opportunity to represent your company, and strengthen your market standing, in an interview with the media. Whether the opportunity comes from a pitch made by your PR team, or from an inbound request, this is a great position to be in.
If you’re called upon to represent your company in a media interview, making sure to prepare properly is key.
Well, why should you? After all, doing so takes time and effort. And whatever the size of your business, there’s a hundred and one other activities that require your attention.
If you are looking for a good graduate scheme, how do you find the right one, and how do you know it’s the right one for you?