24

Apr 2019

Refining Reputation in Renewables

Managing the reputation of companies in the renewable energy ecosystem is our daily bread at Tamarindo. Our success is based on promoting our clients’ successes and boosting the visibility of..

Social Media, Trade Media, Reputation, Blogging
17

Apr 2019

How will regular coverage in trade titles support your company’s reputation?

 

Having regular coverage of your company news..

PR 101, Trade Media, Reputation
10

Apr 2019

Why should you blog, and what should you be saying?

 Ultimately, establishing your expertise is what will win you work. 

Reputation, Blogging
05

Apr 2019

5 things to look out for when using social media to boost your reputation

 

Having a strong social media presence can help to build awareness of your brand and support your reputation. But what about when it risks damaging your reputation?

Social Media
01

Apr 2019

Reygar appoints Tamarindo Communications

 

Tamarindo Communications has been appointed by marine innovation company, Reygar to lead its PR and marketing communications.

Client Win, Maritime, Specialist Agency
14

Mar 2019

Why work with a specialist PR agency?

As a specialist PR agency, clients often ask us why they should work with us instead of a more generalist agency. It’s a good question. In theory, generalists might have access to the same press..

18

Feb 2019

So, you want to save the world after university

 Graduation is on the horizon and you're looking for a career where you'll do something valuable for the world. But you don't need to be an activist or politician to have a job where you can help..

Policy, Renewable Energy
17

Jan 2019

Making the Most of Your Events Budget

 

For those who know how best to use their events budget, major industry trade shows and conferences are still a strong driver of deals and new business.

Events
10

Jan 2019

The Before, During and After of Event Networking

As a new entrant to the renewables sector, I’ve learned an awful lot of over the past few months. While much of this has come from the conversations we have with our clients every day, there’s..

Events
26

Sep 2018

How to Get the Best From Your PR and Branding Agencies

Business, and businesses, are never standing still. Every month sees major companies rebrand in an attempt to ensure their services remain relevant to their target audiences. What was once a..

19

Sep 2018

What Can Nike’s Latest Campaign Teach Renewables Companies About Branding?

Nike is one of the leading sports brands globally, and often has brand deals with big names in sports including the likes of Michael Jordan and Serena Williams, as part of the company’s growth..

17

Sep 2018

My First Two Weeks as a Graduate Account Executive at Tamarindo

 Hi. Hello. Nice to meet you. I’m Alex, Tamarindo Communications’ latest recruit. Having graduated from Oxford University with a degree in Philosophy and Italian, I decided it was time to settle..

11

Sep 2018

7 Tips for Mastering the Media Interview

Good news: your PR team has been engaging with the media on your behalf, and their efforts have paid off. You now have a valuable opportunity to speak to a journalist about your thoughts on the..

Media Interview
28

Aug 2018

Why You Shouldn't Pay for Editorial Coverage

“We’ve been offered a great opportunity to place an article in a magazine, and all they ask is we pay them £300 – should we do it?”

PR 101
22

Aug 2018

5 Essential PR Moves To Make When Launching a New Renewables Product or Service

Picture a newly-installed wind turbine. Construction has been completed and it’s soon to be commercially operational. The gearbox starts whirring, the wind is picking up and slowly the blades..

PR 101
14

Aug 2018

How to Communicate your Company Messaging in a Media Interview

To sell or not to sell? How can you communicate your company values to a journalist, without losing their attention?

Media Interview
10

Aug 2018

PR vs. Marketing

If, 40 years ago, when the first IVF baby was born and James Callaghan was the British Prime Minister  you had asked the question ‘what is the difference between public relations and marketing?’,..

PR 101
09

Aug 2018

B2B vs. B2C Communications – What’s the Difference?

Befuddled by business categories? We don’t blame you. PR often gets accused of bandying around jargon which is mystifying to those outside communications and often not clearly understood by those..

PR 101